Overview
Business continuity and ISO 22301 are two popular standards for ensuring organizational resilience, but they have distinct differences in their approach, scope, and implementation. While business continuity focuses on maintaining business operations during disruptions, ISO 22301 provides a more comprehensive framework for business continuity management, as seen in companies like IBM and Microsoft. Experts like Steve Jobs and Elon Musk have emphasized the importance of business continuity in the face of disruptions, similar to the impact of the COVID-19 pandemic on companies like Amazon and Google.